Episode-2428- Cory McElroy on Building a Business Based on Your Passion
Podcast: Play in new window | Download (22.8MB)
Cory McElroy is the founder of Aquarium Co-op a tropical fish based business specializing in fish, plants and accessories. Cory has been passionate about business and fish for a long time so he set upon a path to fulfill a dream of owning his own store. Cory’s brick and mortar store is located just a bit outside of Seattle Washington. He also markets and sells heavily online and just acquired a warehouse to handle is growing online business.
Social media has been a cornerstone in his success, his Youtube Channel has over 300,000 subscribers and contributes heavily to his business both on and off line. While I am a self described “fish geek” myself and that is how I found Cory it was his video on setting up a business along with his constant dripping of solid business principles in all his content that made me know I needed to get him on the air.
While Cory built his business on tropical fresh water fish and plants, this podcast will help anyone figure out how to formulate a plan around their own passion. Business principles are business principles no matter the industry. Join us today for a great discussion on building a business and a bit of talk on the pet fish industry as well.
Resources for today’s show…
- Follow Jack on Instagram
- Join the Members Brigade
- Join Our Forum
- Walking To Freedom
- TSP Gear
- TspAz.com – Support TSP When You Shop Amazon
- Cory’s Video on Building a Local Fish Store
- Amazing Walk Though Cory did at a Fish Farm in South Texas
- Aquarium Co-op – Cory’s Website
- Aquarium Co-op – Youtube
- Aquarium Co-op – Facebook
- Aquarium Co-op – Instagram
- Face the Fire – Dan Fogelberg
Sponsors of the Day
Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.
Want Every Episode of TSP Ever Produced?
Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.
What a great guest and case study in how to start and run a successful business!
Unfortunately, like college, starting a business has been overly romanticized the past few decades. There is nothing romantic about the years of stress, forgoing sleep and family demands it takes to build a sustainable and profitable business, but more often than not, that’s what it takes.
The advice on managing before owning should be mandatory for anyone considering a brick & mortar retail business today. The failure rate has increased exponentially due to the Amazon factor. Anything you can sell online or in a digital format has far less risk and higher profit margin.
There are always exceptions but, anyone who cringed at the part where he said use your extra free time to work more after completing your 60 hour work week probably isn’t ready to start a business.
“There are always exceptions but, anyone who cringed at the part where he said use your extra free time to work more after completing your 60 hour work week probably isn’t ready to start a business.”
Quote of the quarter if not quote of the year.