Tag Archives: business

Episode-2010- Nicole Sauce on Building Local Demand in a Niche Market

Nicole Sauce has had side hustles going her whole life. She developed a love of good food – and great coffee – in the Pacific Northwest. She started her career as a high school teacher, but quickly realized that system was so broken that she needed to do something more meaningful.

After 8 years of executive coaching for expatriates, Nicole discovered a world of libertarian policy think tanks and her life changed. For 13 years, Nicole has worked with policy organizations that seek to make government smaller. However, working in the system against the system accepts their rules. Along the way, she fled the intolerance of Oregon for a more hospitable Tennessee.

Nicole loves showing people how to do forgotten homesteading arts such as canning and preserving, cheese-making, meat processing and more.

For five years, Nicole has roasted coffee and earlier this year she launched the Holler Roast brand alongside her podcast, Living Free in Tennessee. She and her fella run a local tourism focused paper called The Center Hill Sun and a small homestead.   She joins us today to discuss building a local market based niche business.

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-1947- Spirko’s 12 Rules of Business

Every day I get emails about starting up a business.  Some really concern me because they are like,

“I am thinking of buying 20 acres, my friend recommend your stuff on permaculture and I want to build a permaculture business on my new land.  Do you think it is possible to get to a decent income in two years”.

Whoa!  Shut the front door!  This scares the shit out of me, some guy is going to make a major investment here, I can tell by the email he doesn’t even really know what permaculture is, has no experience farming or ranching and likely no business experience either.

It also isn’t just permaculture all sorts of businesses, I have X idea, this my basic Y plan, do you think it will work.  The only honest answer is I have NO EFFING IDEA.

Let me put it another way, say someone said to you,

“I want to build a full time income podcasting about subject XYZ, not just enough to survive on, but to make a really decent living on.  Do you think my idea will work?”

Now you might think I know this guy Jack, and Jack makes a great income, his show is almost 9 years running now, he does great so, sure it will work.  But you see the other shoes, don’t you about a metric shit ton of them?  Here are a few…

  • Will this guy work as hard as Jack does
  • Is he as good or can he become as good or better on the mic then Jack
  • Will this person effectively market the product
  • Will they develop the necessary technical skills
  • Will they keep up a frequency that engages people long term
  • Will they develop a truly valuable product to sell
  • How committed are they to success
  • Do they even know anything about subject XYZ
  • Will they use drugs and squander initial success
  • Do they have a ficken clue about running a business
  • Is his chosen topic diverse enough

On the last one let me say you have no idea, I was told no way I could do a show a day for very long, see how that worked out right?  In my business I am the key variable and in any business the entrepreneur is the key variable.  This has led me to 12 rules I will discuss today.  Much like my tenets or modern survival they are more how to think rather than what to do, so that you can develop your own plan and strategy and further answer the key question for yourself.

See when you say to me “do you think _____ business will work”, I have no idea but my gut is NO it won’t, no matter how good the idea is.  Why?  Because you are asking the question and you don’t already have your own answer.  So I would say no at that moment, if you plunge into it t that moment you will likely fail.

You should be saying to yourself, “how can I make this idea work”, and when you have answers to that, my opinion won’t mean shit, and when you get to that point, most likely you are going to succeed.

Spirko’s Twelve Rules of Business…

  • You can improvise your way to success but only a plan makes you sustainable
  • Follow your passion but understand passion doesn’t pay the bills
  • No one will ever care about your success more than you
  • Good customers are better than gold, bad customers are cancer – irradiate them
  • If you start saying, “things will pick up” with no plan you will soon be out of business
  • Become a life long student of your subject, but learn by study and application
  • You had better be able to explain your revenue model to a 12 year old
  • Working hard at the wrong things is worse than doing nothing at all
  • If you are talking/marketing/targeting someone disinterested find someone else fast
  • Every business can succeed, and every business can fail
  • A revenue channel or business unit is not a business, only a piece of one
  • Successful marketing is getting others to tell your story for you

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Sur

 

Episode-1933- Austin Martin on Using Digital Business to Build Your Homesteading Life

Austin Martin is a father of 4, small scale farmer, podcaster, Youtuber, and digital entrepreneur (All before turning 30).

Austin spent the first 3 years of his Homesteading life commuting for an hour or more each day, working a job in the construction field. Waking up at 4:30 am to do animal chores, and arriving home after work in the dark, not able to spend time outside with his kids, led him to change his life.

Now he works from his laptop, allowing him the freedom to spend more time with his family and on his homestead.

Today We Discuss…

  • The initial years starting up a farm business while working fulltime
  • Taking advantage of commuting hours
  • Teaching yourself to build websites
  • Growing a side business, a family and a farm all at the same time
  • Making the call in your transition from worker to full time entrepeneur
  • Why a digital business is a great tool to make homesteading dreams come true
  • Multiple digital enterprises you can run digitally to fund your life
  • The base skills you need to become a digital entrepreneur
  • The right starting point as a new digital entepreneur

Resources for today’s show…

Austin’s Links

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-1912- Richard Hastings of East Texas Aquaponics on Stepping Off the Cliff

Richard on a Rough Day!

Richard spent 26 years as a software engineer in Austin, TX, before he and his family moved four hours away in the summer of 2015 to an area where they didn’t know anyone. They took their 10’th grade daughter, kicking and screaming, from one of the best Government schools in Texas to a totally unknown (to them) small school in a small community.

Since then, they have built a commercial aquaponics system and started to sell into the market. Richard has his PDC from the online Geoff Lawton program in 2014 and has been a listener to the survival podcast since episode 415 and an MSB member for three years.

This is one of those rare shows were I was proactive in asking the guest to fill out a guest survey form.  I happened to connect with Richard after publishing one of my videos on youtube.  It was a small water garden system I was doing and he gave me a link to his set up, I was blown away!  He then told me how long he had been listening to TSP and that we were partly why he had made this life change, so I asked him right away to please come share his story.  Today you will hear that story.  It is pretty awesome.

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-1899- Blake Akers on Business, The TSP Biz Directory and the Return of AgriTrue

blakeBlake Akers is an Air Force Veteran who worked in Radio Frequency communications. He has spent the last ten years working in Information Technology in some form or fashion including a brief venture into the world of SCADA Automation.

He holds four college degrees including an undergraduate in computer science and an MBA. He founded his own Web Development and IT consulting firm in 2013, and started working for himself full-time this year.

Blake is the designer of the TSP Business directory as well as the newly relaunched AgriTrue.  He joins us today to discuss starting your own business and how the Business Directory can aid with that, along with AgriTrue’s relaunch.

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Also remember we have an expert council that can answer you questions. If you have a question send it to jack at thesurvivalpodcast.com with TSPC Epert in the subject line. Ask your question in one to two sentences so it is clear then provide any additional details. Make sure to tell me what council member the question is for. You Meet the Expert Council at this Link.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-1870- Loren Weisman on Online Marketing in a World Full of Vultures

unspecifiedBusiness Advisor, Speaker & Author Loren Weisman organizes, optimizes and implements individualized branding, marketing and content plans for start up and established businesses as well as individual clients and entrepreneurs.

Loren is the host of iHeartRadio’s “Wait What Really OK” as well as a managing partner and co-founder of Leveraging Smart Inc.

Loren joins us today to discuss surviving, understanding, sustaining and securing your marketing in a world full of vultures.   We will discuss the landscape of “life coaches”, brand individuality, the true size of “niche markets” and more.

We also talk about launch timing for your business, when to go fast and when to be patient.  Setting budgets, leveraging social media and being truly unique as a brand.

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Also remember we have an expert council that can answer you questions. If you have a question send it to jack at thesurvivalpodcast.com with TSPC Epert in the subject line. Ask your question in one to two sentences so it is clear then provide any additional details. Make sure to tell me what council member the question is for. You Meet the Expert Council at this Link.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-1865- Justin Rhodes on the 10 Hour Homestead and New Media

justinrhodes

Justin Rhodes is an “edutainer” creating daily homesteading vlogs on Youtube. He runs an online business, abundantpermaculture.com teaching folks how to grown their own food (mainly chicken and veggies) with permaculture.

Justin made a big splash with his DVD “Permaculture Chickens” via Kickstarter over a year ago.  Since they he has worked tirelessly to simplify and hack homesteading and raising animals into the most efficient and low cost methods possible.

He joins us today to discuss the concept of “The Ten Hour Homestead”.  Today we discuss that concept in detail and how the average person can produce much of their own food with minimal investment of time and money with modern homesteading concepts.

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-1826- Charles the Humble Mechanic on Monetizing YouTube and More

Learn More at Humble Mechanic

Learn More at Humble Mechanic

Charles is a master certified VW technician, or mechanic if you prefer. He has been wrenching on Volkswagen for over a decade. He also runs the video channel Humble Mechanic. A show to help people better understand cars, help new technicians get into the field, and try to give an inside look into the automotive industry.

He joins us today to discuss earning part-time income with a blog and YouTube.

Charles really wants to share his story and help our audience find their own way. He started out not knowing ANYTHING about building a business, blogs, websites, youtube, wordpress, and so on. He simply started from scratch, learning as he went.

Charles is dead serious when he says,  “if I can do it, anyone can”.  In his own journey he has learned that you don’t have to have razor sharp business skills, you just have to work hard, be yourself, and really want to help your audience.

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Also remember we have an expert council that can answer you questions. If you have a question send it to jack at thesurvivalpodcast.com with TSPC Epert in the subject line. Ask your question in one to two sentences so it is clear then provide any additional details. Make sure to tell me what council member the question is for. You Meet the Expert Council at this Link.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-1808- Darin Ward and Establishing a Business

destDarin Ward is founder of brand new company called Kids Double Desk, located in midwest Missouri.  Darin Ward, a telecommunications engineer by trade working a traditional 9-5 job for a large corporation. Prior to that, he service in the Navy for 5 years in the meteorology field. He is blessed with a wife of 14 years and 3 busy boys.

In his spare time, Darin coaches soccer and shuttles his boys to sports. He also enjoys hunting, shooting, gardening and building his new business.

Following a deep-rooted desire for more liberty, Darin has ventured out into the world of entrepreneurship to bring a family invention to the marketplace for the first time. Invented in the 1950s by his grandfather, this product is unique, fun and loved by kids and parents. It becomes a conversation piece whenever anyone sees it. Today, Darin joins us to discuss launching a business and bringing this physical product to the marketplace.

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-1788- Finding the Right Property to Turn Into a Homestead

The Urban Rural Fringe is Often a Homesteading Sweetspot

The Urban Rural Fringe is Often a Homesteading Sweetspot

In case you have not be paying attention for the last 15 years, news flash, homesteading is once again very popular.  From tiny urban homesteads (sue me Dervaes family go for it!) to mid sized small acreages to properties with a “back 40” and everything in between.

Why?  America and much of the modern world is starting to realize how hollow what we call “progress” really is.  They are realizing that a house that eats up 30% or more of monthly income while giving nothing back as a status symbol, doesn’t really make your life better.

Our nation was founded as a nation of homesteaders, again from big to small properties but almost every American not so long ago was using their land to provide for them.  I feel we are returning to that mind set, at least a large number of us are.  Today we look at finding that right property, what to look for, how to evaluate it, how to approach things so you don’t get in over your head or make costly type one errors.

Join Me Today to Discuss…

  • Everything I said about buying property in the BOL episode applies here
  • A quick update on a listener who was willing to walk away and what happened
  • What is the difference between a home and a homestead
    • Homesteads produce vs. consume your resources
    • Homesteads are multi functional
    • Homesteads are generally planned for long term ownership
    • Homesteads are created by their owners, not a “builder”
  • What to look for in a homestead
    • Size, its up to you but think hard about this
    • Locations
      • Urban/Suburban
      • Urban Rural Fringe (sweet spot)
      • Rural
      • Remote
    • Thinking about food production
      • Don’t be married to large numbers of livestock
      • Consider home scale animal solutions
        • Quail
        • Rabbits
        • Chickens
        • Ducks
      • Food production from plant sources
        • Annual gardens
        • Perennial plantings
        • Mushroom production
      • Consider your lifestyle
        • Working a job
        • Working from home
        • Home based business
        • Full time homesteader/homestead business
    • If you want freedom, define it
      • No HOAs
      • Check, double check, codes, zoning, laws
      • Evaluate the neighborhood with a critical eye
    • Economics
      • Things you almost always pay less for if they are already there
        • Outbuildings
        • Ponds
        • Fencing
        • Roofing
        • Almost all infrastructure
      • Things  you tend to pay more for if they are already done
        • Carpet
        • Paint
        • Kitchens
        • Bathrooms
      • Things you should usually not get into your head
        • Additions
        • Removing walls
    • In the end, you can do this almost anywhere, define your dream

Resources for today’s show…

Sponsors of the Day

 

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.