Tag Archives: business

Episode-2235- Total Freedom Though Honest Personal Branding

I don’t talk about it much but I am told oh 20 times a month on average things like,

  • I am doing it wrong (as in this show)
  • Someone is going to contact my sponsors to tell them I am offensive
  • If I continue to do things this way it will be “the end of TSP”
  • I need to think like Reagan and build a “bigger tent”
  • Get this one, “I have a public responsibility to make TSP more listener friendly”
  • Oh and it just goes on and on and on and on

The real irony is when some dip shit gets offended, tells me off and I tell them to go screw and they say something like, “wow what happened to you, this isn’t like you”.  I am very tempted to ask these people what the hell they are smoking and could I please have some.

Take a look at our disclaimers and policies page, the current version of this page was published on 1-1-11, hey I like numeric patterns.  One of the most recent pathetic mental breakdowns was from Episode 2223, where I used the “F word” about a dozen or so times to drive home the point about how schools are creating these school shootings and the fact that 5,000 youths a year kill themselves and over 30,000 attempt suicide.  Now pardon my view but if there was ever a place for the F word, that is it!

That said I generally don’t use that word on the air, so when I did I did the following…

  1. Marked the episode explicit
  2. Announced on air that it was coming and to skip ahead if you didn’t want to hear it

Now keep in mind in my disclaimers it says among other things, the following and has since January of 2011, which is seven years ago!

“We believe in freedom here, if you choose to listen to our show you do so as a free human being on planet earth and therefore we are not responsible for any “mental anguish”, “mental trauma”, “feeling of being offended” or any other emotional problems that you get from doing so.”

I have to say that is about as honest and clear cut as it can be!  The beauty though of always being yourself is when such assclowns attempt to harm you, all they can really do is build you up, and that is the magic of building honest personal brand.  The key word there is honest!  Anyway since I am going to be gone until the 25th on vacation after today I thought may be we could have a fun show and one that can change your life if you choose to act on it.

Join In Today to Hear…

  • The two recent incidents that inspired today’s show
  • The reason I even use “vulgar words” on the air
  • I am not saying to be like me, or anyone else
  • Understanding what a niche is today vs. in say 1990
  • Why the last thing on want today is a “bigger tent”
  • The 1,000 true fans model is for everyone
  • The difference between true fans and “fanboys”
  • The harsh reality, time not money is the most valuable online commidity
  • Here is everything you really need to know about business
    • There are only two types of products
      • Needed
      • Wanted
    • All products are one of three things for customers
      • Entertaining
      • Profit Yielding
      • Life Changing
      • When you have all three it is the Golden Trifecta
    • Everything you need to know about marketing in two phrases
      • Marketing is telling your story
      • Effective marketing is getting other to tell your story
    • Everything you need to know about sales
      • Make it easy to buy from you
      • You are selling more than products and services
      • You are always selling, whether you think so or not
  • In the end, there has never been a better time or one with more opportunity than today

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

 

Episode-2186- Homesteading, Side Hustles and More

The sent of Autumn Olive in bloom, is one of those homestead rewards, that must be experienced to be understood.

The sent of Autumn Olive in bloom, is one of those homestead rewards, that must be experienced to be understood.

So I jumped on Zello today to get some potential show topics, and the dominant vein was homesteading, finding a homestead and making it profitable in some way seemed to be the common denominator, so I am going to try to make a show about both of those things today.

Homesteading is a dream for many in the community, so I want to start out with a simple concept, “grow where you are planted”, there are some amazing examples of urban homesteading out there.

Additionally think long and hard about being “way out there” if you want to have some sort of revenue generating activity on your homestead.  That usually requires other people, so unless your product/service is easily delivered across great distances being somewhere near other people, is a great idea.

Join Me Today to Discuss…

  • What actually makes a home, into a homestead
  • What are the characteristics of a good homestead location
    • Freedom – as you define it
    • Climate – as you like it
    • Value – solid investments have exit strategies
    • Size – farms are not homesteads, remember that, an acre can wear you out
    • Remember the permaculture lens, water, access, structure
    • Neighbors – will they be a bother, can they be, see item one
    • Opportunity – for that day job, for your kids, spouse, etc.
  • Before we side hustle, may be we should self hustle
    • Grow what you can use or store, not much more
    • Determine all local resources that you can hunt/gather
    • Develop a lifestyle that maximizes your life, minimizes your costs
    • Automate, automate, automate
    • Go slow, one or two projects at a time, less done right is better than more done wrong
  • Some side hustle opportunities and how to think about them
    • Remember that we are outside the system, aka, agorists
    • Sometimes it is okay to loose money, usually it isn’t
    • Defining the goals of your side hustle/s
      • What to do with a butt load of hot peppers
      • Thoughts on livestock, eggs, etc.
      • Granddaddy made shine and Buddy Shoemaker made wine
      • If you are gonna grow crops, grow a specialty crop
      • Vacation cabins – solid idea!
      • Selling fertility
      • Plant propagation
      • Workshops – not as easy as everyone thinks
      • Crafting – build only what you can sell, use or use to sell
      • Bees – bugs are worth more than honey
  • Final thoughts

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-2162- Can Anyone Be an Entrepreneur – It Depends

I recently got this question and realized at once this was a show topic not a show segment.  It is a complex question and like most such questions the answer is, it depends.

Let’s look at some other seemingly simple questions on the topic to start peeling the onion as it were.  How about this?  Is being an entrepreneur hard?  Well it also depends, on many things like.  How large do you want the business to be? What experience do you have?  How gifted are you?  Is this a side hustle or a full time business?

Now that should start to paint a picture for you, the answer to “can anyone be an entrepreneur”, is a definite yes with a lot of caveats.  Let’s answer a similar question to see how this works.  How about, can anyone be a basketball player?  The answer is clearly yes isn’t it, there is even wheelchair basketball leagues.  I would say if you can move and use your arms you can be a basketball player.

But can anyone be an NBA basketball player?  Can anyone be good enough to play college ball?  Can anyone and everyone make the high school team?  We can easily answer that with no, no and no.  There are only so many spots at that level and talent decides who gets them.

But anyone can get some buddies together and start an after work league, if you play basketball you are a “basketball player”, right?  With entrepreneurship there are even more opportunities, there are niches upon niches within other niches.  So the question isn’t can you be an entrepreneur, rather these questions you must answer to determine your path…

  • Do you want to be an entrepreneur?
  • Do you have any specialized knowledge or skills?
  • Do you have or are you willing to create the necessary time?
  • Is there something you are passionate about that you can leverage?
  • If you can’t do what you are passionate about right now, are you willing to do something to simply learn and earn?
  • What sacrifices are required and are you willing to make them?
  • How would you define success in your venture?
  • Does/will your family support you in this effort?
  • How badly do you want it compared to what you will get if you succeed?
  • Are you kidding yourself?  (mental masturbation)
  • Why are you not already doing this?

Today I will discuss these questions and ideas and concepts around them.  I will not answer them though for anyone other than myself.  I am not the guy who tells you to stand in front of a mirror and say, “I’m great, I’m wonderful and everybody likes me“.  Rather I attempt to give you a way to examine a path for yourself and determine if it is the right path for you.

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-2104- Nicole Sauce on the Prepping Mindset in Business

Nicole Sauce has had side hustles going her whole life. She developed a love of good food – and great coffee – in the Pacific Northwest. She started her career as a high school teacher, but quickly realized that system was so broken that she needed to do something more meaningful.

After 8 years of executive coaching for expatriates, Nicole discovered a world of libertarian policy think tanks and her life changed. For 13 years, Nicole has worked with public policy organizations that seek to make government smaller. However, working in the system against the system accepts their rules. Along the way, she fled the intolerance of Oregon for a more hospitable Tennessee.

Nicole loves showing people how to do forgotten homesteading arts such as canning and preserving, cheese-making, meat processing and more.

Nicole Sauce has a growing podcast, Living Free in Tennessee, has launched a local coffee roasting business, and provides marketing and communications support as well as website development services to folks who want to start their own side – or main – hustle.

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-2097- Tatiana Moroz on Cryptocurrency, Activism and Cultural Revolution

Tatiana Moroz is a soulful and outspoken singer-songwriter, and the premier artist in the Bitcoin and Liberty activist communities. Following the release of several independently produced LPs, EPs and singles, Tatiana’s album Keep The Faith was released in 2017 having been funded with cryptocurrency. Her music is a fresh take on the folk style of the revolutionary 60’s and 70’s, an original blend of pop, rock, blues, and alt country.

Tatiana is the creator of TatianaCoin, the first ever artist cryptocurrency. Tatiana Coin and other artists coins allow for connecting fans directly to artists in many ways. A driving force in the industry, she is also the Founder of Crypto Media Hub, a PR, marketing and advertising agency for the Bitcoin space. “The Tatiana Moroz Show” podcast streams on several outlets including the Let’s Talk Bitcoin network and is quickly growing.

Tatiana performs and speaks at blockchain technology and liberty conferences all over the world including SXSW, Harvard University, the National Libertarian Party Convention, Freedom Fest, Berklee College of Music and Inside Bitcoins. She has appeared on NASDAQ, Yahoo Finance, Fox’s Stossel, RT, Infowars, Bitcoin Magazine and many more.

During her talks, Tatiana shares her journey as an artist and the many uses of Bitcoin. Topics range from Blockchain technology, to the Silk Road and Ross Ulbricht, the drug war, and prison reform. She inspires people to be enthusiastic about the power of cryptocurrencies, and teaches how Tatiana Coin can be adapted for other artists. Her talks are usually rounded out with a musical performance, relating back to the causes that drive her passion.

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-2036- Sean O’Hanlon on Real Life Dystopia

Sean O’Hanlon, twenty-five years old from Maui, Hawaii. Eaglescout, an Associate graduate of Mechanical Engineering from New Mexico Tech and a custom knifemaker.

Up until recently also a live aboard sailor who called the Pacific ocean his home. For two years he and his girlfriend sustained a life off their vessel like a satellite off of the Islands of their upbringing.

Greater economic forces were and still are at play in the state of Hawaii, where housing prices are so competitive local people regularly spend upwards of $1000 per room/month and do not get paid very well.

Sean O’Hanlon has been a fan of TSP since he discovered it in 2011, and with it learned an awful lot about how to live a better life, and times were indeed tough.
Having never owned a boat before, let alone living on one, the couple had to learn everything from scratch. Soon after purchasing the boat they were hit with almost every difficulty the world could throw at them.

Engine failures, electrical shortages, perpetual lack of safe harbor, ripped sails, tropical storms, and even the dangerous waters of bureaucracy (Which is still suspect to be involved in the eventual shipwreck of their home).

They are now moving to a more rural location on a cheaper but underdeveloped Island to start again and build up their custom knife business. They are jump starting their project on Kickstarter.

Sean joins me today to discuss Living in a real life dystopia, being pressured to set off into the unknown, developing creativity and learning to constantly adapt.

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-2032- Planning Your Future When the Future is Uncertain

We talk a lot about what I call “lifestyle design” around here.  When people hear that term they get the general idea, because the words are common.

  • Lifestyle – The way in which a person lives.
    ~
  • Design – Purpose, planning, intention and thought behind an action.

So lifestyle design means to put purpose, planning, intention and thought into how you live your life.  So yep people generally get the basic concept, what people usually struggle with though is designing a lifestyle for today that is resilient for tomorrow.

I think we have all had those moments, we are happy, really happy with our life as it is, then one or two things change and we are off the rails.  Sometimes these are external factors like a job loss.  Other times they are internal factors sticking with employment perhaps we realize we hate our jobs but hey it pays the bills.

Those are only two examples, and no one can plan for everything but today things are even more complicated.  We all know the next few decades will have more flux in them than anything man kind has yet to experience.  AI and automation will replace thousands of jobs, economic reality will be hitting hard for many governments and technology gaps will make finding jobs harder than ever.

Join Me Today to Discuss How to Plan For an Uncertain Future

  • Major shifts are coming in
    • Education
    • Technology
    • Manufacturing
    • Transportation
    • Everything
  • What has always worked will still likely work
    • Entrepreneurship
    • Adaptability and Flexibility
    • Hunting/Gathering/Growing
    • A solid conservative to risk balance
    • Saving
  • The basics of lifestyle design
    • Define the goals
    • Define the steps to get there honestly with yourself
    • Prioritize the steps
    • Begin taking action
  • If it is that simple, why don’t more people do it
    • It requires sacrifice
    • It requires honest with yourself
    • It requires taking responsibility for where you are
    • It requires the courage to do what most wont
  • Final thoughts;

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-2010- Nicole Sauce on Building Local Demand in a Niche Market

Nicole Sauce has had side hustles going her whole life. She developed a love of good food – and great coffee – in the Pacific Northwest. She started her career as a high school teacher, but quickly realized that system was so broken that she needed to do something more meaningful.

After 8 years of executive coaching for expatriates, Nicole discovered a world of libertarian policy think tanks and her life changed. For 13 years, Nicole has worked with policy organizations that seek to make government smaller. However, working in the system against the system accepts their rules. Along the way, she fled the intolerance of Oregon for a more hospitable Tennessee.

Nicole loves showing people how to do forgotten homesteading arts such as canning and preserving, cheese-making, meat processing and more.

For five years, Nicole has roasted coffee and earlier this year she launched the Holler Roast brand alongside her podcast, Living Free in Tennessee. She and her fella run a local tourism focused paper called The Center Hill Sun and a small homestead.   She joins us today to discuss building a local market based niche business.

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.

Episode-1947- Spirko’s 12 Rules of Business

Every day I get emails about starting up a business.  Some really concern me because they are like,

“I am thinking of buying 20 acres, my friend recommend your stuff on permaculture and I want to build a permaculture business on my new land.  Do you think it is possible to get to a decent income in two years”.

Whoa!  Shut the front door!  This scares the shit out of me, some guy is going to make a major investment here, I can tell by the email he doesn’t even really know what permaculture is, has no experience farming or ranching and likely no business experience either.

It also isn’t just permaculture all sorts of businesses, I have X idea, this my basic Y plan, do you think it will work.  The only honest answer is I have NO EFFING IDEA.

Let me put it another way, say someone said to you,

“I want to build a full time income podcasting about subject XYZ, not just enough to survive on, but to make a really decent living on.  Do you think my idea will work?”

Now you might think I know this guy Jack, and Jack makes a great income, his show is almost 9 years running now, he does great so, sure it will work.  But you see the other shoes, don’t you about a metric shit ton of them?  Here are a few…

  • Will this guy work as hard as Jack does
  • Is he as good or can he become as good or better on the mic then Jack
  • Will this person effectively market the product
  • Will they develop the necessary technical skills
  • Will they keep up a frequency that engages people long term
  • Will they develop a truly valuable product to sell
  • How committed are they to success
  • Do they even know anything about subject XYZ
  • Will they use drugs and squander initial success
  • Do they have a ficken clue about running a business
  • Is his chosen topic diverse enough

On the last one let me say you have no idea, I was told no way I could do a show a day for very long, see how that worked out right?  In my business I am the key variable and in any business the entrepreneur is the key variable.  This has led me to 12 rules I will discuss today.  Much like my tenets or modern survival they are more how to think rather than what to do, so that you can develop your own plan and strategy and further answer the key question for yourself.

See when you say to me “do you think _____ business will work”, I have no idea but my gut is NO it won’t, no matter how good the idea is.  Why?  Because you are asking the question and you don’t already have your own answer.  So I would say no at that moment, if you plunge into it t that moment you will likely fail.

You should be saying to yourself, “how can I make this idea work”, and when you have answers to that, my opinion won’t mean shit, and when you get to that point, most likely you are going to succeed.

Spirko’s Twelve Rules of Business…

  • You can improvise your way to success but only a plan makes you sustainable
  • Follow your passion but understand passion doesn’t pay the bills
  • No one will ever care about your success more than you
  • Good customers are better than gold, bad customers are cancer – irradiate them
  • If you start saying, “things will pick up” with no plan you will soon be out of business
  • Become a life long student of your subject, but learn by study and application
  • You had better be able to explain your revenue model to a 12 year old
  • Working hard at the wrong things is worse than doing nothing at all
  • If you are talking/marketing/targeting someone disinterested find someone else fast
  • Every business can succeed, and every business can fail
  • A revenue channel or business unit is not a business, only a piece of one
  • Successful marketing is getting others to tell your story for you

Resources for today’s show…

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Sur

 

Episode-1933- Austin Martin on Using Digital Business to Build Your Homesteading Life

Austin Martin is a father of 4, small scale farmer, podcaster, Youtuber, and digital entrepreneur (All before turning 30).

Austin spent the first 3 years of his Homesteading life commuting for an hour or more each day, working a job in the construction field. Waking up at 4:30 am to do animal chores, and arriving home after work in the dark, not able to spend time outside with his kids, led him to change his life.

Now he works from his laptop, allowing him the freedom to spend more time with his family and on his homestead.

Today We Discuss…

  • The initial years starting up a farm business while working fulltime
  • Taking advantage of commuting hours
  • Teaching yourself to build websites
  • Growing a side business, a family and a farm all at the same time
  • Making the call in your transition from worker to full time entrepeneur
  • Why a digital business is a great tool to make homesteading dreams come true
  • Multiple digital enterprises you can run digitally to fund your life
  • The base skills you need to become a digital entrepreneur
  • The right starting point as a new digital entepreneur

Resources for today’s show…

Austin’s Links

Sponsors of the Day

Remember to comment, chime in and tell us your thoughts, this podcast is one man’s opinion, not a lecture or sermon. Also please enter our listener appreciation contest and help spread the word about our show. Also remember you can call in your questions and comments to 866-65-THINK (866-658-4465) and you might hear yourself on the air.

Join the MSB Today

Join the MSB Today

Want Every Episode of TSP Ever Produced?

Remember in addition to discounts to over 40 vendors who supply stuff you are likely buying anyway, tons of free ebooks and video content, MSB Members also get every edition of The Survival Podcast ever produced in convenient zip files in blocks of 24. More info on the MSB can be found here.