icon for podpress  Episode-330- Starting Running and Growing a Business [62:37m]: Play Now | Play in Popup | Download

Big time shifting in gears today folks.  I think if you want security and you want to have a better life that a business of your own is a great way to make that happen.  There are rules to business though,

Join me today as we discuss a few of them such as

  • Find your why first
  • Follow your passion
  • Use your way and passion to find your what
  • In the middle of a recession a guy will buy a 800 dollar surf board and then turn off extra lights to save money
  • Do NOT pay attention to what other people are selling BEFORE you find your why, your passion and what
  • You must know and I mean know the answer to “who do I serve”
  • You can’t sell to the ignorant or the poor
  • Always sell what people want, don’t bother with what they “need”
  • Give a shit about your customers (listening is bullshit you have to care)
  • Know what ARPU and VPV are, with out them you are screwed
  • How you price items, how you know your price is right
  • Why no one stole your idea, that is a bullshit cop out
  • As a small business you should create markets not capture market share
  • You don’t set your price your market does
  • If you know what a visitor is worth you can’t loose money

Resources for today’s show…

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